Describe and analyse a strategic situation! The case you choose must be a strate

Describe and analyse a strategic situation!
The case you choose must be a strategic situation within a project or an organisation
Select a case-study of your own (the ones on moodle are examples)
Use two theories or concepts/models from the course to explore the case study, for example:
An environmental analysis (PESTEL),
internal analysis (VRIO etc), stakeholder analysis (eg Mendelow, evaluation of strategy (CATWOE)
If you do not use 2 theories, concepts or models from the module, you will not have completed the task.
Outline:Introduction (write it last)
Case study (context)
Environmental analysis – PESTEL, Porter’s five forces, general information.
Capability analysis – what resources are available? (VRIO, SWOT)
Who are the stakeholders in the strategic situation? (Freeman’s stakeholder model, Mendelow’s matrix, CATWOE)
Recommendations and comments
Write a title
Organise the text with subtitles
Use Harvard referencing
Tidy up your reference list and cross-check (I will randomly check 3 references)
Format the text and re-read the final draft
Academic sources for the theories / concepts
Journalistic for the context
No new ideas in the conclusion, no new sources

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